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Straight Facts - Demographics/Readership 25-54

In the City of Vancouver, the Georgia Straight has more single issue 25-54 readers than the single issue 25-54 readers of any daily newspaper, community weekly or magazine.

  • 394,700 = Total number of 25-54 Vancouverites
  • 170,000 of these are past week Georgia Straight readers (43% market share)
  • 102,600 are past week Thursday Vancouver Sun readers (26% market share)
  • 82,900 are past week Thursday Province readers (21% market share)
  • 47,400 are past week Thursday Metro readers (12% market share)
  • 94,700 are past week Thursday 24 HOURS readers (24% market share)
  • 34,300 are past week Friday Globe & Mail readers (9% market share)
  • 106,100 are past week Friday Courier readers (27% market share)
  • 68,600 are past week Thursday West Ender readers (17% market share)
  • 73,300 are past month Vancouver Magazine readers (19% market share)
  • 40,600 are past month Western Living readers (10% market share)

In the City of Vancouver, Georgia Straight has more 25-54 readers than any daily newspaper.

  • 394,700 = Total number of 25-54 Vancouverites
  • 259,000 of these are Georgia Straight readers (66% market share)
  • 181,600 are past week Vancouver Sun readers (46% market share)
  • 171,600 are past week Province readers (43% market share)
  • 99,800 are past week Metro readers (25% market share)
  • 145,100 are past week 24 HOURS readers (37% market share)
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