Straight Facts - Grocery

In the City of Vancouver, more readers of a single issue of the Georgia Straight spend over $150 in a typical month on grocery items for their household in stores that carry organic, natural or health foods, such as Capers, Choices, Urban Fare or Whole Foods, than the single issue readers of any daily newspaper, community weekly, or magazine.

• 63,200 = Total number of Vancouver adults who spend over $150 in a typical month on grocery items for their household in stores that carry organic, natural or health foods, such as Capers, Choices, Urban Fare or Whole Foods
  
• 35,800 of these are past week Georgia Straight readers (57% market share)
  
• 19,700 are past week Thursday Vancouver Sun readers (31% market share)
  
• 14,600 are past week Thursday Province readers (23% market share)
  
• 11,700 are past week Thursday Metro readers (18% market share)
  
• 15,200 are past week Thursday 24 HOURS readers (24% market share)
  
• 12,600 are past week Friday Globe & Mail readers (20% market share)
  
• 22,800 are past week Friday Courier readers (36% market share)
  
• 16,300 are past week Thursday West Ender readers (26% market share)
  
• 16,600 are past month Vancouver Magazine readers (26% market share)
  
• 11,800 are past month Western Living Magazine readers (19% market share)

In the City of Vancouver, more Georgia Straight readers spend over $150 in a typical month on grocery items for their household in stores that carry organic, natural or health foods, such as Capers, Choices, Urban Fare or Whole Foods, than the readers of any daily newspaper.

• 63,200 = Total number of Vancouver adults who spend over $150 in a typical month on grocery items for their household in stores that carry organic, natural or health foods, such as Capers, Choices, Urban Fare or Whole Foods
  
• 53,400 of these are Georgia Straight readers (84% market share)
  
• 37,400 are past week Vancouver Sun readers (59% market share)
  
• 29,900 are past week Province readers (47% market share)
  
• 17,000 are past week Metro readers (27% market share)
  
• 22,200 are past week 24 HOURS readers (35% market share)

In the City of Vancouver, Georgia Straight readers spend more money per month on groceries for their household than the readers of any daily newspaper.

• $170.8 million = Total monthly spending by all Vancouverites on groceries for their household
  
• $102.0 million per month of this is spent by Georgia Straight readers (60% market share)
  
• $ 83.2 million by past week Vancouver Sun readers (49% market share)
  
• $ 69.6 million by past week Province readers (41% market share)
• $ 40.2 million by past week Metro readers (24% market share)
  
• $ 62.9 million by past week 24 HOURS readers (37% market share)

In the City of Vancouver, Georgia Straight readers spend more money per month on groceries for their household in stores that carry organic, natural or health foods, such as Capers, Choices, Urban Fare of Whole Foods, than the readers of any daily newspaper.

• $32.2 million = Total monthly spending by all Vancouverites on groceries for their household in stores that carry organic, natural or health foods
• $24.2 million per month of this is spent by Georgia Straight readers (75% market share)
• $17.3 million by past week Vancouver Sun readers (54% market share)
  
• $13.9 million by past week Province readers (43% market share)
  
• $ 7.2 million by past week Metro readers (26% market share)
  
• $10.2 million by past week 24 HOURS readers (32% market share)