Straight Facts - Live Music

In the City of Vancouver, more readers of a single issue of the Georgia Straight spend $201-$500 per month, on average, at clubs, pubs or bars than the single issue readers of any daily newspaper or community weekly.

• 10,600 = Total number of Vancouver adults who spend $201-$500 per month, on average, at clubs, pubs or bars
  
• 6,800 of these are past week Georgia Straight readers (64% market share)
  
• 3,900 are past week Thursday Vancouver Sun readers (37% market share)
  
• 3,900 are past week Thursday Province readers (37% market share)
  
• 600 are past week Thursday Metro readers (5% market share)
  
• 2,300 are past week Thursday 24 HOURS readers (22% market share)
  
• 1,000 are past week Friday Globe & Mail readers (9% market share)
  
• 2,500 are past week Friday Courier readers (24% market share
• 4,700 are past week Thursday West Ender readers (44% market share)

In the City of Vancouver, more Georgia Straight readers spend $201-$500 per month, on average, at clubs, pubs or bars than the readers of any daily newspaper.

• 10,600 = Total number of Vancouver adults who spend $201-$500 per month, on average, at clubs, pubs or bars
  
• 8,900 of these are Georgia Straight readers (84% market share)
  
• 4,700 are past week Vancouver Sun readers (44% market share)
  
• 6,000 are past week Province readers (56% market share)
  
• 1,200 are past week Metro readers (11% market share)
  
• 3,700 are past week 24 HOURS readers (35% market share)

In the City of Vancouver, more readers of a single issue of the Georgia Straight go out to a live music or dance club "once a month" than the single issue readers of any daily newspaper, community weekly or magazine.

• 63,200 = Total number of Vancouver adults go out to a live music or dance club "once a month"
  
• 39,200 of these are past week Georgia Straight readers (62% market share)
  
• 14,400 are past week Thursday Vancouver Sun readers (23% market share)
  
• 18,500 are past week Thursday Province readers (29% market share)
  
• 6,400 are past week Thursday Metro readers (10% market share)
  
• 14,000 are past week Thursday 24 HOURS readers (22% market share)
  
• 12,200 are past week Friday Globe & Mail readers (19% market share)
  
• 19,000 are past week Friday Courier readers (30% market share)
  
• 14,800 are past week Thursday West Ender readers (23% market share)
  
• 17,600 are past month Vancouver Magazine readers (28% market share)
  
• 11,800 are past month Western Living readers (19% market share)

In the City of Vancouver, more Georgia Straight readers go out to a live music or dance club "once a month" than the readers of any daily newspaper.

• 63,200 = Total number of Vancouver adults who go out to a live music or dance club "once a month"
  
• 56,400 of these are Georgia Straight readers (89% market share)
  
• 35,000 are past week Vancouver Sun readers (55% market share)
  
• 33,900 are past week Province readers (54% market share)
  
• 17,000 are past week Metro readers (27% market share)
  
• 29,600 are past week 24 HOURS readers (47% market share)

In the City of Vancouver, more readers of a single issue of the Georgia Straight go out to a live music or dance club "once a month or more often" than the single issue readers of any daily newspaper, community weekly or magazine.

• 87,600 = Total number of Vancouver adults go out to a live music or dance club "once a month or more often"
  
• 54,500 of these are past week Georgia Straight readers (62% market share)
  
• 27,600 are past week Thursday Vancouver Sun readers (32% market share)
  
• 26,300 are past week Thursday Province readers (30% market share)
  
• 15,200 are past week Thursday Metro readers (17% market share)
  
• 21,000 are past week Thursday 24 HOURS readers (24% market share)
  
• 16,500 are past week Friday Globe & Mail readers (19% market share)
  
• 32,900 are past week Friday Courier readers (38% market share)
  
• 25,700 are past week Thursday West Ender readers (29% market share)
  
• 26,800 are past month Vancouver Magazine readers (31% market share)
  
• 18,700 are past month Western Living readers (21% market share)

In the City of Vancouver, Georgia Straight readers spend more per month, on average, at clubs, pubs or bars than the readers of any major daily.

• $18.8 million = Monthly spending at clubs, pubs or bars by all Vancouver adults $13.6 million of this is spent by Georgia Straight readers (72% market share)
• $ 9.4 million by past week Vancouver Sun readers (50% market share)
  
• $ 9.4 million by past week Province readers (50% market share)
  
• $ 4.7 million by past week Metro readers (25% market share)
  
• $ 7.7 million by past week 24 HOURS readers (41% market share)

In the City of Vancouver, more Georgia Straight readers go out to a live music or dance club “once a month or more often” than the readers of any daily newspaper.

• 87,600 = Total number of Vancouver adults who go out to a live music or dance club “once a month or more often”
  
• 77,100 of these are Georgia Straight readers (88% market share)
  
• 53,700 are past week Vancouver Sun readers (61% market share)
  
• 53,800 are past week Province readers (62% market share)
  
• 28,000 are past week Metro readers (32% market share)
  
• 42,500 are past week 24 HOURS readers (49% market share)